How does the Aesthetic Appeal of Scented Candles Impact Consumer Preferences and Purchasing Decisions?
The aesthetic appeal of scented candles plays a significant role in influencing consumer preferences and purchasing decisions. Several factors contribute to this impact: Visual Appeal: Packaging and Design: The visual appearance of scented candles, including the packaging and design, can attract consumers. Aesthetically pleasing labels, colors, and shapes contribute to a positive first impression on […]